African issues are the focus of the group. We cover the five regions of the continent and go behind the stories on African Development. ADM Media puts all our resources behind bringing a clear understanding of the issues behind the continent’s development, while monitoring, analysing and interpreting these for our readers, audiences and other users to make better sense of the dynamics driving our society. We are part of the African Development story by enlightening and involving African people about issues that concern and shape their future — and their role in it.